FOREST OF MONKEYS
There's no doubt in my mind whatsoever that having a presence on social media sites is a must in today's internet-driven marketplace. If you haven't got a social media presence you'd stand out like a panda bear in a forest of monkeys. As Ariel says in her book MSi9W, the days of the static "brochure website" for a band or artist are over. I agree. In order to survive and vitally - get heard, an artist must talk with fans, reach out to potential followers, and engage them within the social media context. The likes of Facebook and Twitter have created opportunities for musicians like never before.
ALL ABOARD!
I've been onboard with Social Media for over 5 years now, so I guess I was there in the early days of its rise! Yeah! I hooked up to Myspace in 2006 & Last FM in 2005 and the stats show that those sites have achieved over 250,000 plays of my music. Think about that for a moment. That's 250,000 plays I wouldn't have had if I hadn't been bothered to sign up! That's the really important bit: you gotta sign up! You have got to do the leg work. Everyone starts from zero plays and zero profile views and zero listeners. Everyone!
JAMENDO A-GO-GO!
Another great social media site is Jamendo. I signed up just over two years ago and have been blown away by the success of my music there. Gonna repeat now cuz to my mind it makes an impression: In just two years, on Jamendo (the world's foremost legal free website) there's been over 64,000 downloads of my songs, and more than 115,000 plays. I've had three No.#1 singles, and four No.#1 albums on Jamendo, who have over 40,000 free albums from tens of thousands of indie artists.
GOING VIRAL
The knock on effect is cool, too. My music gets streamed in shops, clubs, restuarants, malls, and gets licensed for a variety of multimedia projects. Folk have used my music in their youtube video projects, both private and commercial. Indeed Russia's biggest online game provider, Nival Network, are using 3 of my songs, with combined plays of over 60,000 in the past two and a half months alone. It's very satisfying as an indie artist to see my music spread like this via the interwebs. Who knows, perhaps one day it will go viral!
DEVELOPING THE PODCAST
One area I want to develop is podcasting. I've begun to research itunes podcasting and the Podsafe notion. Finding time to create meaningful and quality content is the key issue for me. I am amazed at the many ways folk are presenting their podcast shows. But I'm determined to make my presence felt in the podcasting world. I just need the right angle to lever my way in!
SOCIAL MEDIA PLACES I HANG OUT:
http://www.jamendo.com/en/artist/Sean_Wright
http://www.last.fm/label/Sean+Wright
http://www.twitter.com/Sean_T_Wright
http://www.facebook.com/pages/Sean-T-Wright/161667027335
http://www.reverbnation.com/seanwright
http://www.myspace.com/seanwrightmusicstuff
http://www.myspace.com/thecrowswing
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